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2026 Market Data · Tampa Bay

Home care agencies in Tampa Bay — by the numbers.

Tampa Bay's 22 licensed agencies form the most offline home care market in Florida: a single agency takes bookings online, none has a findable Instagram, and the typical rated agency holds just four Google reviews.

22 licensed home care agencies tracked across Tampa Bay Tampa (8), St. Petersburg (6), and Clearwater (4) anchor the region, with Brandon, Largo, Palm Harbor, and Temple Terrace at one each.
1 / 22 offer any online booking 5% — the lowest online-booking rate of any Florida region. Twenty-one of 22 agencies are phone-only.
0 / 22 have a findable Instagram presence Not one Tampa Bay agency in the dataset has an Instagram profile we could find.
4 median Google reviews per rated agency Across the 7 Tampa Bay agencies with published Google data, ratings average a strong 4.9★ — on a median of just 4 reviews.

Inside the Tampa Bay dataset

OwnerFlight tracks 22 licensed home care agencies across Tampa Bay as part of its 104-agency Florida database. The regional breakdown by city:

CityAgencies tracked
Tampa8
St. Petersburg6
Clearwater4
Brandon1
Largo1
Palm Harbor1
Temple Terrace1

Beyond the Tampa–St. Petersburg core, four Tampa Bay communities are one-agency towns in the dataset — Brandon, Largo, Palm Harbor, and Temple Terrace.

The five highest-priority Tampa Bay agencies in the current dataset:

Agency (public business name)
Better Living Senior Assistance Services
Right at Home of Tampa
Nursing Styles
Comfort & Care of Tampa Bay
ProHealth Home Health Services

Only two Tampa Bay agencies currently score 30 or higher — the region's signals are quiet because the region's marketing activity is quiet. The full record for each agency — owner or administrator, phone, license number, Google rating and review count, booking and social signals, and a 0–100 priority score with the reason attached — lives in the subscriber database. This page publishes market totals only.

What this means if you sell marketing to home care agencies

Tampa Bay is the first-mover region. When 21 of 22 agencies can't take a booking and the median reputation is four reviews deep, the first credible digital presence doesn't win a share of the market — it takes the market. In the full database, every Tampa Bay record carries the owner or administrator, phone, license number, rating profile, and a 0–100 priority score with the reason attached, so a marketer can sequence the whole region from one file.

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Methodology

Drawn from the OwnerFlight Florida database (October 2026): licensed home care agencies identified from Florida license records and cross-checked against each agency's public website, Google Business profile, and social presence. Online-booking and Instagram figures reflect what could be found on each agency's public web presence at verification time; records that could not be verified were left blank rather than estimated. Agencies that serve more than one city are counted once in the regional total and under each city they serve in the breakdown above. Single-city pages count agencies by their primary listed city. Florida is OwnerFlight's live market; additional states launch as each is validated.